Factors that drive the consumers purchase decision of KPJ Healthcare / Syakirah Rohayudin
KPJ Healthcare Berhad is one of the leading providers of premium healthcare services, and also was known internationally Comparing from the year 2015 to the year 2016, their revenue has seen an increment. However, it is not an easy step for them. Over the years they have carried out a lot of marketi...
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| Format: | Student Project |
| Language: | English |
| Published: |
2017
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| Online Access: | https://ir.uitm.edu.my/id/eprint/90471/1/90471.pdf https://ir.uitm.edu.my/id/eprint/90471/ |
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