Consumers’ attitude toward the Food Safety Certificate (FSC) in Malaysia
Consumers are becoming selective in food purchasing due to concerns over food safety. Cleanliness, safety, and nutrition are among the desirable food characteristics sorted out by consumers. The Food Safety Certificate (FSC) has been found to be detrimental to the increase in the level of consumer c...
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Main Authors: | Mohd Nawi, Nolila, Mohd Nasir, Nurul Izati |
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Format: | Article |
Published: |
Routledge
2014
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Online Access: | http://psasir.upm.edu.my/id/eprint/36895/ http://www.tandfonline.com/doi/abs/10.1080/10454446.2014.921879 |
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