Formulation of A New Product Development Process Innovation Framework for Malaysian SMEs
Effective managing process innovation of the new product development is important. The importance of the process innovation lies in the fact that effective implementing process innovation for new product development activities can contribute directly to the success of a new product. Besides able to...
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Main Authors: | Abu, Noor Hidayah, Mansor, Mohd Fitri |
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Format: | Article |
Language: | English |
Published: |
American Scientific Publishers
2017
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Subjects: | |
Online Access: | https://repo.uum.edu.my/id/eprint/31672/1/ASL%2023%209%208473-8478%202017.pdf https://repo.uum.edu.my/id/eprint/31672/ https://www.researchgate.net/publication/320764044 |
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