Social media on business strategies and impact on firm performance
Social networking sites are essential for maintaining a competitive edge and those firms that have active social media may gain numerous marketing opportunities. The impact of using social media platforms among businesses has initiated new ways to strategize and increased firm performance among the...
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Main Authors: | Johari, Jalila, Viveganantha, Vikneaswari |
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Format: | Article |
Published: |
Academic inspired network
2022
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Online Access: | http://psasir.upm.edu.my/id/eprint/103230/ http://www.ijafb.com/archived.asm |
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