Customer reaction towards retail private brands: a study of private brand retailers in Malaysia

THS HF5429.M33 2014

Saved in:

Bibliographic Details
Main Author:	Mahmoud Mazen Abbas
Format:	text::Thesis
Language:	English
Published:	2023
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

A Study on Factors influencing the adaptation of private labels in organized retail branding among Malaysians
by: Anniselam, Francis, et al.
Published: (2018)

Customers' reaction towards retail strategy of Carrefour house brand products / Ernieda Mohd Nor
by: Mohd Nor, Ernieda
Published: (2006)

Consumers’ perceptions of online retailers’ brand innovativeness on customer brand identification and loyalty
by: Siti Nor Bayaah Ahmad, et al.
Published: (2021)

Product brand prediction in retail industry
by: Ismail, Nor Afifa, et al.
Published: (2018)

The influencing factors and customer-centric brand equity in China retail banking
by: Yang, Mengxi, et al.
Published: (2023)

Factors affecting brand loyalty in Malaysia retail industry
by: Goh, Qian Feng
Published: (2023)

The customers satisfaction on retailers’ brand products: a study on selected areas in Klang Valley
by: M. Zain, Osman, et al.
Published: (2016)

Retail Brand Study Of The Factors Affect On Customer’s Attitude And Purcahase Intention: The Case Of Customers In Penang
by: Baheshti, Saghi Koorang
Published: (2009)

Purchase behavior of retailer own brand label products
by: Mohd Noor, Nor Azila, et al.
Published: (2019)

Retailer corporate branding / Sharifah Faridah Syed Alwi
by: Syed Alwi, Sharifah Faridah
Published: (2007)

Store Image and Brand Attitude on Retail Service Quality and Customer-Based Brand Equity among Petrol Stations in Klang Valley, Malaysia
by: Namsuvayam, A. Murugian
Published: (2023)

Attitudinal loyalty, brand value and brand loyalty in the agriculture produce retail industry / Abaidullah Mustaffa
by: Mustaffa, Abaidullah
Published: (2018)

An application of the service brand verdict model in the evaluation of Japanese household and lifestyle product retail brands
by: Jasmine A. L. Yeap, et al.
Published: (2019)

Employer’s Branding and Employee Engagement of Furniture Retailer in Klang Valley
by: Raemah Abdullah Hashim,, et al.
Published: (2018)

Employer branding and employee engagement of furniture retailer in Klang Valley
by: Raemah Abdullah Hashim,, et al.
Published: (2018)

Customers Co-Creation Intention: The Mediating Role Of Customer Brand Engagement On Social Media In Fashion Retail
by: Abdelaziz, Kesmat Mohamed Elsayed
Published: (2022)

Private Brand Purchase Intention: An Analysis in Malaysia
by: Dou, Ye
Published: (2014)

An Empirical Study on the Factors Affecting Online Retail Brand Engagement and Purchase Intention
by: Bhattacharya, Subhajit, et al.
Published: (2016)

Perceived retailer innovativeness and brand equity: mediation of consumer engagement (SCOPUS)
by: Omar, Nor Asiah
Published: (2021)

Antecedents of Consumer-Based Electronic Retail Brand Equity: An Integrated Model
by: Butt, Muhammad Mohsin, et al.
Published: (2018)

Lifestyle profiling : Using retail brand as a priori / Sofiah Abd. Rahman
by: Abd. Rahman, Sofiah
Published: (2004)

Augmented reality in smart retailing: A (n) (A) Symmetric Approach to continuous intention to use retail brands’ mobile AR apps
by: Nikhashemi, S. R., et al.
Published: (2021)

Factors contributing to the propensity to purchase retailer's brand: the mediating effect of perceived value
by: Tunku Nur Atikhah, Tunku Abaidah
Published: (2020)

The effect of customers’ perceived value of retail store on relationship between store attribute and customer brand loyalty:some insights from Malaysia
by: Nikhashemi, Seyed Rajab, et al.
Published: (2016)

The effect of customers’ perceived value of retail store on relationship between store attribute and customer brand loyalty: some insights from Malaysia
by: Haque, A. K. M. Ahasanul
Published: (2015)

The effects of intangible extrinsic cues in the purchase of private label brands in Malaysia
by: Wee, Tiew Lim
Published: (2014)

The effects of brand image and brand trust on patients’ satisfaction: an application of private hospitals in Dhaka city of Bangladesh
by: Khanom, Fahima, et al.
Published: (2023)

The impact of retailer’s economic and social satisfaction on its commitment, and the moderating effect of manufacturer brands’ strength
by: Goaill, Majid Mapkhot, et al.
Published: (2014)

Challenges of branding among public and private universities: the Malaysian context
by: Shabu, Shahrul Fhaizal, et al.
Published: (2015)

Determinants of Private Brand Purchase in the Central Klang Valley Area
by: Oh, Yoke Moi
Published: (2000)

Factors Influencing Consumers Willingness to Purchase Private Label Brands
by: Pang, Suk Min
Published: (2015)

The influence of customer satisfaction, brand trust and brand image towards customer loyalty
by: Nurul Sakinah, Azizan
Published: (2019)

Configuring the effect of multidimensional retail service quality and perceived value on customer loyalty towards retailers in Malaysia: Mediated by customer satisfaction and trust
by: Haque, A. K. M. Ahasanul, et al.
Published: (2021)

Configuring the effect of multidimensional retail service quality and perceived value on customer loyalty towards retailers in Malaysia: mediated by customer satisfaction and trust
by: Haque, A. K. M. Ahasanul, et al.
Published: (2024)

Key drivers of brand loyalty among Malaysian shoppers: evidence from a Japanese fashion retailer
by: Jasmine A.L. Yeap, et al.
Published: (2018)

Branding in a multichannel retail environment: online stores vs. app stores and the effect of product type
by: Rezaei, Sajad, et al.
Published: (2017)

Gen Y’s attitude, perception, preference, and intention towards Private Label Brands (PLBs)
by: Sawanah Mumin, et al.
Published: (2022)

Does branding really matter? a study of retail customers buying decision on local cosmetics products in Kota Kinabalu / Hartini Diwi Ag. Damit
by: Ag. Damit, Hartini Diwi
Published: (2010)

Study on purchase intention of young generation towards private brand products / Nur Maizatul Syuhada Hashim
by: Hashim, Nur Maizatul Syuhada
Published: (2015)

The moderating effect of strength of manufacturer's brands on the relationship between retailer’s relationship satisfaction and commitment: A theoretical model
by: M. Goaill, Majid, et al.
Published: (2013)