Identification of consumers acceptance towards the "green" hotels practices : the case of Kota Kinabalu residents / Cassandra Caryn Joseph
This paper aims to measure the attitude and behaviour of consumers towards the "Green" hotels practices. This study also helps to find out whether the consumers are willing to pay for hotels that practices "Green". Besides that, the study also provides a recommendations and sugge...
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Main Author: | Joseph, Cassandra Caryn |
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Format: | Student Project |
Language: | English |
Published: |
2010
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/80404/1/80404.pdf https://ir.uitm.edu.my/id/eprint/80404/ |
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