Consumer's awareness towards Islamic banking: The case of Kota Kinabalu / Nur Azreeni Farhana Amir

The purpose of conducting this research is to fulfill the syllabus of MKT662 in order for the university to award the bachelor degree. The concept of Islamic banking was formally in Malaysia in 1983. The majority of population is Muslim so religious factor plays fundamental role in the awareness...

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Bibliographic Details
Main Author: Amir, Nur Azreeni Farhana
Format: Student Project
Language:English
Published: 2013
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/49954/1/49954.pdf
https://ir.uitm.edu.my/id/eprint/49954/
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