Customer intention toward life insurance product / Mohd Rahim Ab Molok
Purpose - This research is conducted to identify what are the factors and the most important factor influencing customer purchase intention towards life insurance influencing. The research also identifies the best marketing strategies to influencing customer purchase intention towards life insurance...
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| Format: | Student Project |
| Language: | English |
| Published: |
2015
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| Online Access: | https://ir.uitm.edu.my/id/eprint/69290/1/69290.pdf https://ir.uitm.edu.my/id/eprint/69290/ |
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