The mediating role of corporate image relationship between SERVQUAL and auditee satisfaction: The study of smalls and medium enterprise in Malaysia

This research aims to analyze the possible effects of audit firms' service quality on auditee satisfaction and the mediating role of SMP firms' corporate image in receiving audit services in Malaysia. Raw data were collected used structured questionnaires through email...

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Bibliographic Details
Main Authors: Ismail, Ashari, Bakri, Mohammed Hariri, Nordin, Mohd Norazmi, Othman, Habibullah, Abdul Adis, Azaze-Azizi
Format: Article
Language:English
Published: Science Research Society 2021
Online Access:http://eprints.utem.edu.my/id/eprint/26551/2/ASHARI%20TURKISH%20JOURNAL.PDF
http://eprints.utem.edu.my/id/eprint/26551/
https://www.tojqi.net/index.php/journal/article/view/3055/2052
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