Attitude towards purchase intention for local brand automobiles manufactured locally: a comparative study
Broader accessibility of foreign products to provincial consumers and its resultant effects on local brand production necessitated calls for consumers’ formation of favorable attitudes towards local automobiles manufactured locally in developing countries. While a continuum of studies por...
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| Main Authors: | , , , |
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| Format: | Article |
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Jilin University
2022
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| Online Access: | http://psasir.upm.edu.my/id/eprint/100489/ https://www.researchgate.net/publication/361557876_ATTITUDE_TOWARDS_PURCHASE_INTENTION_FOR_LOCAL_BRAND_AUTOMOBILES_MANUFACTURED_LOCALLY_A_COMPARATIVE_STUDY |
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