PREDICTING MALAYSIAN UNIVERSITY STUDENTS' INTENT TO PURSUE RETAILING CAREER: APPLICABILITY OF THEORY OF PLANNED BEHAVIOR
Purpose:The retail industry offers diverse and unique career paths. However, despite the high demand for new graduates to fill managerial positions in the retail sector, their reluctance to pursue a retail career remain. This study aims to investigate the antecedents that predict retail career inten...
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主要な著者: | Mokhlis S., Hussin N.S.N., Nizam N.Z., Noor N.A.M., Muslim N.A. |
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その他の著者: | 35111726400 |
フォーマット: | 論文 |
出版事項: |
AOS-Estratagia and Inovacao
2023
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