The relationships of user interface, customer motivation and sales promotional tools to customer preferences toward online shopping platforms in Malacca

Online shopping has become popular in recent years. The purpose of this research is to look into customer preferences toward online shopping platforms in Malacca. The goal of this paper is to investigate the relationships between user interface, customer motivation, and sales promotional tools to c...

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Bibliographic Details
Main Author: Yong Zhi Ying
Format: Undergraduate Final Project Report
Language:English
Published: 2022
Online Access:http://discol.umk.edu.my/id/eprint/10647/1/Yong%20Zhi%20Ying.pdf
http://discol.umk.edu.my/id/eprint/10647/
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