Customers' attitude toward online shopping

Internet has become increasingly popular. Online shopping is a business medium for transactions among entrepreneurs and customers. As a new channel for marketing, online shopping played a significant role. It provides satisfaction for customers seeking convenience and speed when they purchase produ...

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Bibliographic Details
Main Author: Chong, Wen Jun
Format: Thesis
Language:English
English
Published: 2016
Subjects:
Online Access:http://etd.uum.edu.my/5947/
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