Word-of-mouth vs traditional marketing : case study in Kolej Universiti Islam Antarabangsa Selangor (KUIS) / Nur Aifa Samberi
Higher Education Institutions (HEI) are places where students of Sijil Pelajaran Malaysia (SPM), Sijil Tinggi Pelajaran Malaysia (STPM), Sijil Tinggi Agama Malaysia (STAM) and on a par choose to continue their study. These institutions offer a chance for students to gain extra knowledge based on the...
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Main Author: | Samberi, Nur Aifa |
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Format: | Student Project |
Language: | English |
Published: |
2017
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Subjects: | |
Online Access: | https://ir.uitm.edu.my/id/eprint/88988/3/88988.pdf https://ir.uitm.edu.my/id/eprint/88988/ |
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