The influence of skilled employees towards marketing competencies / Idayuwati Abdullah @ Ab Rahman
Marketing competencies are “focus point” that funnel peoples’ skills and efforts to make greater effect. Marketing competencies, on an organizational level, are a synergistic blending of the core competencies that the employees bring to work every day. The aim of this study is to explore whether sk...
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| Format: | Student Project |
| Language: | English |
| Published: |
2001
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| Online Access: | https://ir.uitm.edu.my/id/eprint/59810/1/59810.pdf https://ir.uitm.edu.my/id/eprint/59810/ |
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