The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun
Customer’s quality based on commitment, trust, and satisfaction theory can explain and predict the success of a relationship between an internet service provider in Malaysia and its customers, measured in terms of loyalty. This study proposed a model to express the relationship and included gender a...
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Bachelor of Science (Hons.) Statistics
2015
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| Online Access: | http://ir.uitm.edu.my/id/eprint/34467/1/34467.pdf http://ir.uitm.edu.my/id/eprint/34467/ |
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my.uitm.ir.344672020-09-15T03:35:14Z http://ir.uitm.edu.my/id/eprint/34467/ The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun Harun, Muhammad Shafiq Computer networks. Electronic information resources. Web portals. Internet. Web servers. Electronic mail messages Consumer satisfaction Customer services. Customer relations Customer’s quality based on commitment, trust, and satisfaction theory can explain and predict the success of a relationship between an internet service provider in Malaysia and its customers, measured in terms of loyalty. This study proposed a model to express the relationship and included gender as a moderator in the relationship. This study also developed a questionnaire to test the structural model and used a sample in Malaysia to check its validity and reliability. Analysis provided strong support for our hypotheses that gender exerted a significant moderating role on our model relationships. The influence of loyalty on commitment, trust and satisfaction was significantly for moderating effect of gender Bachelor of Science (Hons.) Statistics 2015-01 Monograph NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/34467/1/34467.pdf Harun, Muhammad Shafiq (2015) The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun. Industrial / Practical Training Report. Bachelor of Science (Hons.) Statistics, Kota Bharu. (Unpublished) |
| institution |
Universiti Teknologi Mara |
| building |
Tun Abdul Razak Library |
| collection |
Institutional Repository |
| continent |
Asia |
| country |
Malaysia |
| content_provider |
Universiti Teknologi Mara |
| content_source |
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| url_provider |
http://ir.uitm.edu.my/ |
| language |
English |
| topic |
Computer networks. Electronic information resources. Web portals. Internet. Web servers. Electronic mail messages Consumer satisfaction Customer services. Customer relations |
| spellingShingle |
Computer networks. Electronic information resources. Web portals. Internet. Web servers. Electronic mail messages Consumer satisfaction Customer services. Customer relations Harun, Muhammad Shafiq The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun |
| description |
Customer’s quality based on commitment, trust, and satisfaction theory can explain and predict the success of a relationship between an internet service provider in Malaysia and its customers, measured in terms of loyalty. This study proposed a model to express the relationship and included gender as a moderator in the relationship. This study also developed a questionnaire to test the structural model and used a sample in Malaysia to check its validity and reliability. Analysis provided strong support for our hypotheses that gender exerted a significant moderating role on our model relationships. The influence of loyalty on commitment, trust and satisfaction was significantly for moderating effect of gender |
| format |
Monograph |
| author |
Harun, Muhammad Shafiq |
| author_facet |
Harun, Muhammad Shafiq |
| author_sort |
Harun, Muhammad Shafiq |
| title |
The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun |
| title_short |
The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun |
| title_full |
The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun |
| title_fullStr |
The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun |
| title_full_unstemmed |
The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun |
| title_sort |
moderating effect of gender between customer quality factors and loyalty toward internet service provider in malaysia / muhammad shafiq harun |
| publisher |
Bachelor of Science (Hons.) Statistics |
| publishDate |
2015 |
| url |
http://ir.uitm.edu.my/id/eprint/34467/1/34467.pdf http://ir.uitm.edu.my/id/eprint/34467/ |
| _version_ |
1685651199211077632 |
| score |
13.211869 |