BRANDS AND DISABILITY INCLUSION: AN INSIGHT TO THE NEW NORMAL

Brand reputation is defined as what people think of brands. When brands associate themselves with disability inclusion this should bring about positive brand reputation which brands seek and thrive on. Brands play powerful roles in society in ensuring that disability inclusion happens through their...

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Bibliographic Details
Main Author: Mokhtar, Aida
Format: Conference or Workshop Item
Language:English
English
Published: 2021
Subjects:
Online Access:http://irep.iium.edu.my/88550/1/PiCCWED12%20-%20Program%20and%20Abstract%20Book%20rev1.pdf
http://irep.iium.edu.my/88550/3/BRANDS%20AND%20DISABILITY%20INCLUSION-20Feb2021.pdf
http://irep.iium.edu.my/88550/
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