Food advertisements in Malaysia ideal tools for da'wah?
The increased usage of advertisements in Malaysia makes their examination important as evident through the potential increase in ADEX in the second quarter of 2022 as reported by Kenanga Research. The notion of advertisements affecting target audiences in ways that could shape their perception of re...
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Main Authors: | , |
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Format: | Conference or Workshop Item |
Language: | English English |
Published: |
2022
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Online Access: | http://irep.iium.edu.my/100171/1/FOOD%20ADVERTISEMENTS%20IN%20MALAYSIA%20-%2023%20Sept-forsubmission.pdf http://irep.iium.edu.my/100171/2/prog%20schedule%20conference.jpeg http://irep.iium.edu.my/100171/ |
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