The effect of retail service quality on customer loyalty: the mediating role of customer satisfaction and trust
Intense competition within the retail industry made it vital to gain a clear understanding regarding the factors that affect customer loyalty towards retailers. It is utmost important for retailers to sustain their prominence through enhancing their base of loyal customers. Keeping this issue in min...
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| Main Authors: | , , , , |
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| Format: | Article |
| Language: | English English |
| Published: |
Hampstead Psychological Associates
2020
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/86080/2/The%20Effect%20of%20Retail%20Service%20Quality%20on%20Customer%20Loyalty_%20The%20Mediating%20Role%20of%20Customer%20Satisfaction%20and%20Trust%20%E2%80%93%20International%20Journal%20of%20Psychosocial%20Rehabilitation.pdf http://irep.iium.edu.my/86080/13/86080_The%20effect%20of%20retail%20service%20quality%20on%20customer%20loyalty.pdf http://irep.iium.edu.my/86080/ https://www.psychosocial.com/article/PR261241/30123/ |
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