A conceptual framework for market orientation and organizational performance in takaful business in Malaysia.
The aim of this paper is to propose a conceptual framework in order to study the market orientation an organizational performance in takaful business in Malaysia. Clearly the framework suggests that market orientation would influence performance of the organization.Innovation would be considered as...
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| Main Authors: | , |
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| Format: | Conference or Workshop Item |
| Language: | English |
| Published: |
2011
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| Subjects: | |
| Online Access: | http://eprints.unisza.edu.my/108/1/FH03-FPP-20-38928.pdf http://eprints.unisza.edu.my/108/ |
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