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Business strategies and competitive advantage factors in the electronics industry in Malaysia

This paper examines the relationship between business (generic) strategies and the competitive advantage factors of firms in the electronics industry. The paper also investigates the extent of influence of generic strategies on the competitive advantage factors. A structured questionnaire was develo...

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書目詳細資料
主要作者:	Md Zabid Abdul Rashid,
格式:	Article
語言:	English
出版:	Penerbit Universiti Kebangsaan Malaysia 2000
在線閱讀:	http://journalarticle.ukm.my/1740/1/1462-2743-1-SM.pdf http://journalarticle.ukm.my/1740/ http://www.ukm.my/penerbit/jurus.htm
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