Examining strategic improvisation and performance relationship in the SMEs mediating role of entrepreneurial orientation
The aim of this research is to examine the relationship between strategic improvisation and performance of small-medium enterprise (SMEs). The study also seeks to determine the mediating effect of entrepreneurial orientation on the strategic improvisation and performance relationship.Based on the th...
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Main Authors: | , |
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Format: | Conference or Workshop Item |
Published: |
2015
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Subjects: | |
Online Access: | http://repo.uum.edu.my/24589/ |
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