Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia

The purposes of this study are to investigate whether SMEs in Malaysia do environmental scanning and levels of importance of internal environmental scanning factors to the SMEs.SME has contributed quite large percentage to the growth of Gross Domestic Product (GDP) in Malaysia.It is crucial for eve...

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Main Authors: Cheng, Wei Hin, Bohari, Abdul Manaf, Md Isa, Filzah, Mohd Maddin, Ardzmi
Format: Article
Language:English
Published: Society for Business Research Promotion 2013
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Online Access:http://repo.uum.edu.my/16237/1/115.pdf
http://repo.uum.edu.my/16237/
http://www.ajbms.org/journal_abstract.php?c_id=195
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spelling my.uum.repo.162372016-04-18T03:07:37Z http://repo.uum.edu.my/16237/ Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia Cheng, Wei Hin Bohari, Abdul Manaf Md Isa, Filzah Mohd Maddin, Ardzmi HB Economic Theory The purposes of this study are to investigate whether SMEs in Malaysia do environmental scanning and levels of importance of internal environmental scanning factors to the SMEs.SME has contributed quite large percentage to the growth of Gross Domestic Product (GDP) in Malaysia.It is crucial for every company to analyze strengths and weaknesses of the internal and external environment to enable the business sustain and growth.Three hundred structured questionnaires were mailed to SMEs in the Northern states (Perlis, Kedah and Penang) and only 108 questionnaires were used in the statistical analysis.The results show that over 60% of the companies interviewed agreed that they perform environmental scanning.The factors of internal environmental scanning following the important level for the participants are finance, products, skill, values, communication, system, management style, asset, super-ordinate goals and belief. Society for Business Research Promotion 2013 Article PeerReviewed application/pdf en http://repo.uum.edu.my/16237/1/115.pdf Cheng, Wei Hin and Bohari, Abdul Manaf and Md Isa, Filzah and Mohd Maddin, Ardzmi (2013) Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia. Asian Journal of Business and Management Sciences, 2 (8). pp. 24-33. ISSN 2047-2528 http://www.ajbms.org/journal_abstract.php?c_id=195
institution Universiti Utara Malaysia
building UUM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Utara Malaysia
content_source UUM Institutionali Repository
url_provider http://repo.uum.edu.my/
language English
topic HB Economic Theory
spellingShingle HB Economic Theory
Cheng, Wei Hin
Bohari, Abdul Manaf
Md Isa, Filzah
Mohd Maddin, Ardzmi
Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia
description The purposes of this study are to investigate whether SMEs in Malaysia do environmental scanning and levels of importance of internal environmental scanning factors to the SMEs.SME has contributed quite large percentage to the growth of Gross Domestic Product (GDP) in Malaysia.It is crucial for every company to analyze strengths and weaknesses of the internal and external environment to enable the business sustain and growth.Three hundred structured questionnaires were mailed to SMEs in the Northern states (Perlis, Kedah and Penang) and only 108 questionnaires were used in the statistical analysis.The results show that over 60% of the companies interviewed agreed that they perform environmental scanning.The factors of internal environmental scanning following the important level for the participants are finance, products, skill, values, communication, system, management style, asset, super-ordinate goals and belief.
format Article
author Cheng, Wei Hin
Bohari, Abdul Manaf
Md Isa, Filzah
Mohd Maddin, Ardzmi
author_facet Cheng, Wei Hin
Bohari, Abdul Manaf
Md Isa, Filzah
Mohd Maddin, Ardzmi
author_sort Cheng, Wei Hin
title Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia
title_short Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia
title_full Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia
title_fullStr Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia
title_full_unstemmed Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia
title_sort assessing the model of wheelen and hunger (2008) model of internal environmental scanning and its applications to the small medium enterprise (sme) in malaysia
publisher Society for Business Research Promotion
publishDate 2013
url http://repo.uum.edu.my/16237/1/115.pdf
http://repo.uum.edu.my/16237/
http://www.ajbms.org/journal_abstract.php?c_id=195
_version_ 1644281916773367808
score 13.211869