Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia
The purposes of this study are to investigate whether SMEs in Malaysia do environmental scanning and levels of importance of internal environmental scanning factors to the SMEs.SME has contributed quite large percentage to the growth of Gross Domestic Product (GDP) in Malaysia.It is crucial for eve...
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my.uum.repo.162372016-04-18T03:07:37Z http://repo.uum.edu.my/16237/ Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia Cheng, Wei Hin Bohari, Abdul Manaf Md Isa, Filzah Mohd Maddin, Ardzmi HB Economic Theory The purposes of this study are to investigate whether SMEs in Malaysia do environmental scanning and levels of importance of internal environmental scanning factors to the SMEs.SME has contributed quite large percentage to the growth of Gross Domestic Product (GDP) in Malaysia.It is crucial for every company to analyze strengths and weaknesses of the internal and external environment to enable the business sustain and growth.Three hundred structured questionnaires were mailed to SMEs in the Northern states (Perlis, Kedah and Penang) and only 108 questionnaires were used in the statistical analysis.The results show that over 60% of the companies interviewed agreed that they perform environmental scanning.The factors of internal environmental scanning following the important level for the participants are finance, products, skill, values, communication, system, management style, asset, super-ordinate goals and belief. Society for Business Research Promotion 2013 Article PeerReviewed application/pdf en http://repo.uum.edu.my/16237/1/115.pdf Cheng, Wei Hin and Bohari, Abdul Manaf and Md Isa, Filzah and Mohd Maddin, Ardzmi (2013) Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia. Asian Journal of Business and Management Sciences, 2 (8). pp. 24-33. ISSN 2047-2528 http://www.ajbms.org/journal_abstract.php?c_id=195 |
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HB Economic Theory Cheng, Wei Hin Bohari, Abdul Manaf Md Isa, Filzah Mohd Maddin, Ardzmi Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia |
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The purposes of this study are to investigate whether SMEs in Malaysia do environmental scanning and levels of importance of internal environmental
scanning factors to the SMEs.SME has contributed quite large percentage to the growth of Gross Domestic Product (GDP) in Malaysia.It is crucial for every company to analyze strengths and weaknesses of the internal and external environment to enable the business sustain and growth.Three hundred structured questionnaires were mailed to SMEs in the Northern states (Perlis, Kedah and Penang) and only 108 questionnaires were used in the statistical
analysis.The results show that over 60% of the companies interviewed agreed that they perform environmental scanning.The factors of internal
environmental scanning following the important level for the participants are finance, products, skill, values, communication, system, management style, asset, super-ordinate goals and belief. |
format |
Article |
author |
Cheng, Wei Hin Bohari, Abdul Manaf Md Isa, Filzah Mohd Maddin, Ardzmi |
author_facet |
Cheng, Wei Hin Bohari, Abdul Manaf Md Isa, Filzah Mohd Maddin, Ardzmi |
author_sort |
Cheng, Wei Hin |
title |
Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia |
title_short |
Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia |
title_full |
Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia |
title_fullStr |
Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia |
title_full_unstemmed |
Assessing the model of Wheelen and Hunger (2008) model of internal environmental scanning and its applications to the Small Medium Enterprise (SME) in Malaysia |
title_sort |
assessing the model of wheelen and hunger (2008) model of internal environmental scanning and its applications to the small medium enterprise (sme) in malaysia |
publisher |
Society for Business Research Promotion |
publishDate |
2013 |
url |
http://repo.uum.edu.my/16237/1/115.pdf http://repo.uum.edu.my/16237/ http://www.ajbms.org/journal_abstract.php?c_id=195 |
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