The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile
This research examines consumers’ intention to use e-money mobile that adapted from two prior variables of the TAM (Technology Acceptance Model).This study introduce additional variable that is awareness of service.The conceptual framework of e-money mobile is reviewed to understand behavioral inten...
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| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
AENSI
2014
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| Subjects: | |
| Online Access: | http://repo.uum.edu.my/12778/1/56-62.pdf http://repo.uum.edu.my/12778/ http://www.aensiweb.com/AEJSA/ |
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