The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile
This research examines consumers’ intention to use e-money mobile that adapted from two prior variables of the TAM (Technology Acceptance Model).This study introduce additional variable that is awareness of service.The conceptual framework of e-money mobile is reviewed to understand behavioral inten...
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my.uum.repo.127782016-04-18T01:33:24Z http://repo.uum.edu.my/12778/ The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile Khatimah, Husnil Halim, Fairol HD28 Management. Industrial Management This research examines consumers’ intention to use e-money mobile that adapted from two prior variables of the TAM (Technology Acceptance Model).This study introduce additional variable that is awareness of service.The conceptual framework of e-money mobile is reviewed to understand behavioral intention of consumers from perceived usefulness, perceived ease of use, perceived behavioral control and awareness of service. Quantitative method is utilized as sources of data collection.A total of one thousand respondents are selected using stratified sampling method in Padang, Indonesia. Descriptive analysis and Multiple Regression analysis are conducted to analyze the data.The article ended with suggestion for future studies. AENSI 2014-07 Article PeerReviewed application/pdf en http://repo.uum.edu.my/12778/1/56-62.pdf Khatimah, Husnil and Halim, Fairol (2014) The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile. American-Eurasian Journal of Sustainable Agriculture, 8 (12). pp. 56-62. ISSN 1995-0748 http://www.aensiweb.com/AEJSA/ |
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HD28 Management. Industrial Management Khatimah, Husnil Halim, Fairol The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile |
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This research examines consumers’ intention to use e-money mobile that adapted from two prior variables of the TAM (Technology Acceptance Model).This study introduce additional variable that is awareness of service.The conceptual framework of e-money mobile is reviewed to understand behavioral intention of consumers from perceived usefulness, perceived ease of use, perceived behavioral control and awareness of service. Quantitative method is utilized as sources of data collection.A total of one thousand respondents are selected using stratified sampling method in Padang, Indonesia. Descriptive analysis and Multiple Regression analysis are conducted to
analyze the data.The article ended with suggestion for future studies. |
format |
Article |
author |
Khatimah, Husnil Halim, Fairol |
author_facet |
Khatimah, Husnil Halim, Fairol |
author_sort |
Khatimah, Husnil |
title |
The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile |
title_short |
The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile |
title_full |
The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile |
title_fullStr |
The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile |
title_full_unstemmed |
The influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile |
title_sort |
influence of perceived usefulness, percieved ease of use and awareness of services on consumers intention to use e-money mobile |
publisher |
AENSI |
publishDate |
2014 |
url |
http://repo.uum.edu.my/12778/1/56-62.pdf http://repo.uum.edu.my/12778/ http://www.aensiweb.com/AEJSA/ |
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1644280999043923968 |
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13.211869 |