Pembangunan Keusahawanan : Satu Kajian Mengenai Pemasaran Produk Keluaran Persatuan Nelayan Kawasan

Entrepreneurship development in fishery sector has become more important nowadays. Marketing is important element for successful entrepreneurship development. Marketing mix elements can influence purchasing decision made by consumers. This study being done to identify entrepreneurship development i...

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Bibliographic Details
Main Author: Zaitu Akma, Mustaffa
Format: Thesis
Language:English
English
Published: 2004
Subjects:
Online Access:http://etd.uum.edu.my/1476/1/ZAITU_AKMA_BT._MUSTAFFA.pdf
http://etd.uum.edu.my/1476/2/1.ZAITU_AKMA_BT._MUSTAFFA.pdf
http://etd.uum.edu.my/1476/
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