Intangible resources and export performance of Malaysian halal F&B SMEs: the mediating role of entrepreneurial orientation
The growing demand for halal food and beverages (F&B) has attracted many firms to enter the global halal market to get their slices of the pie. Consequently, competition in the market has intensified, with multinational corporations holding the lion shares, making it vulnerable for small and med...
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Main Author: | Nur Rosdiatul Husna, Ahmad Fauzi |
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Format: | Thesis |
Language: | English English English |
Published: |
2024
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Subjects: | |
Online Access: | https://etd.uum.edu.my/11573/1/Depositpermission-not%20allow_s903462.pdf https://etd.uum.edu.my/11573/2/s903462_01.pdf https://etd.uum.edu.my/11573/3/s903462_02.pdf https://etd.uum.edu.my/11573/ |
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