Mobile augmented reality: a tool for effective tourism interpretation in enhancing tourist experience at urban tourism destination

The formation of tourism experience frequently subjected to complexity of individual tourist psycho-graphical factor, which leads to vast difference in the end experience formed among the respective tourist. However, the fact that travelling is highly subjected to environmental fuzziness and the iss...

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Bibliographic Details
Main Authors: Mohd., Nur Shuhadah, Ismail, Hairul Nizam, Abd. Halim, Norhazliza
Format: Article
Language:English
Published: Penerbit UTM Press 2015
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Online Access:http://eprints.utm.my/id/eprint/60331/1/NurShuhadahMohd2020_MobileAugmentedRealityAToolforEffectiveTourism.pdf
http://eprints.utm.my/id/eprint/60331/
http://dx.doi.org/10.11113/ijbes.v2.n3.86
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