Bandwagon and leapfrog effects in internet implementation
This paper underscores the critical relationship between innovation adoption and innovation implementation, particularly how two contrasting effects-bandwagon and leapfrog-relate to organizational Internet diffusion. Bandwagon effects, adopting a technology due to fad and fashion, accelerate adoptio...
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Main Authors: | Hashim, Noor Hazarina, Murphy, Jamie Anthony, Doina, Olaru, O'Connor, Peter |
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Format: | Article |
Published: |
Elsevier Ltd.
2014
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Subjects: | |
Online Access: | http://eprints.utm.my/id/eprint/51980/ http://dx.doi.org/10.1016/j.ijhm.2013.10.012 |
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