Service quality gap in higher education: School of Postgraduate Studies (SPS) case study
Customer satisfaction and Service quality are important concepts to academic researchers studying consumer evaluations and to practitioners as a means of creating competitive advantages and customer loyalty. The aim of this study was improving service quality gap through customer satisfaction in sch...
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Format: | Article |
Published: |
2013
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Online Access: | http://eprints.utm.my/id/eprint/40787/ |
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