Improving service quality gap through customer satisfaction in school of postgraduate studies

Customer satisfaction and service quality are important concepts to academic researchers studying consumer evaluations and to practitioners as a means of creating competitive advantages and customer loyalty. The aim of this study was improving service quality gap through customer satisfaction in SPS...

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Bibliographic Details
Main Author: Fattahi, Haniyeh
Format: Thesis
Language:English
Published: 2013
Subjects:
Online Access:http://eprints.utm.my/id/eprint/35859/5/HaniyehFattahiMFSKSM2013.pdf
http://eprints.utm.my/id/eprint/35859/
http://dms.library.utm.my:8080/vital/access/manager/Repository/vital:70026?site_name=Restricted Repository
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