Revising engineering education curriculum as a marketing strategy to boost student enrollment
In today's rapidly changing and competitive marketplace, engineering education institutions recognize the critical role of updating their curriculum as a strategic marketing tool to attract and retain students. The objective of updating the curriculum for future engineering education courses is...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Asian Scholars Network
2023
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| Subjects: | |
| Online Access: | http://eprints.utm.my/108707/1/NurAyuniShamsul2023_RevisingEngineeringEducationCurriculum.pdf http://eprints.utm.my/108707/ http://dx.doi.org/10.55057/ijbtm.2023.5.S4.13 |
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