Service quality dealer identification: the optimization of K-Means clustering
Service quality and customer satisfaction directly influence company branding, reputation and customer loyalty. As a liaison between producers and consumers, dealers must preserve valuable consumer relationships to increase customer satisfaction and adherence. Lack of comprehensive measurement and s...
Saved in:
| Main Authors: | , , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universitas Mercu Buana
2023
|
| Subjects: | |
| Online Access: | http://eprints.utm.my/107127/1/AbRazakCheHussin2023_ServiceQualityDealerIdentification.pdf http://eprints.utm.my/107127/ http://dx.doi.org/10.22441/sinergi.2023.3.014 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|