Cover Image

Disruptive innovation: a case study of BYD's business model canvas.

This article explores the disruptive impact of Build Your Dream’s (BYD) Business Model Canvas on the electric vehicle (EV) industry's innovation landscape. BYD, a market leader in electric vehicles, has revolutionized the industry with its strategic and comprehensive approach to business model...

Full description

Saved in:
Bibliographic Details
Main Authors: Indiran, Logaiswari, Le, Jingjun, Baskaran, Shathees, Yaacob, Teh Zaharah, Abdul Kohar, Umar Haiyat, Senin, Aslan Amat
Format: Article
Language:English
Published: Human Resource Management Academic Research Society (HRMARS) 2023
Subjects:
T58.6-58.62 Management information systems
Online Access:http://eprints.utm.my/105154/1/LogaiswariIndiran2023_DisruptiveInnovationaCaseStudyofBydsBusiness.pdf
http://eprints.utm.my/105154/
http://dx.doi.org/10.6007/IJARBSS/v13-i9/17822
Tags: Add Tag
No Tags, Be the first to tag this record!
id my.utm.105154
record_format eprints
spelling my.utm.1051542024-04-07T03:58:45Z http://eprints.utm.my/105154/ Disruptive innovation: a case study of BYD's business model canvas. Indiran, Logaiswari Le, Jingjun Baskaran, Shathees Yaacob, Teh Zaharah Abdul Kohar, Umar Haiyat Senin, Aslan Amat T58.6-58.62 Management information systems This article explores the disruptive impact of Build Your Dream’s (BYD) Business Model Canvas on the electric vehicle (EV) industry's innovation landscape. BYD, a market leader in electric vehicles, has revolutionized the industry with its strategic and comprehensive approach to business model innovation. This case study examines how BYD has disrupted traditional business models and created a new paradigm for sustainable mobility using the Business Model Canvas framework. The study delves into key Business Model Canvas components such as customer segments, value propositions, channels, customer relationships, revenue streams, key activities, resources, and partnerships. BYD has successfully positioned itself as a disruptive force in the market by strategically aligning these elements, challenging established players and driving industry-wide change. The findings shed light on BYD's specific strategies and actions to disrupt the innovation landscape, demonstrating the company's ability to leverage its strengths, cultivate key partnerships, and deliver innovative and sustainable EV solutions. This case study is a valuable resource for businesses looking to navigate and thrive in disruptive industries, highlighting the importance of a holistic and adaptable business model in driving innovation and success. Human Resource Management Academic Research Society (HRMARS) 2023-09-19 Article PeerReviewed application/pdf en http://eprints.utm.my/105154/1/LogaiswariIndiran2023_DisruptiveInnovationaCaseStudyofBydsBusiness.pdf Indiran, Logaiswari and Le, Jingjun and Baskaran, Shathees and Yaacob, Teh Zaharah and Abdul Kohar, Umar Haiyat and Senin, Aslan Amat (2023) Disruptive innovation: a case study of BYD's business model canvas. International Journal Of Academic Research In Business And Social Sciences, 13 (9). pp. 791-804. ISSN 2222-6990 http://dx.doi.org/10.6007/IJARBSS/v13-i9/17822 10.6007/IJARBSS/v13-i9/17822
institution Universiti Teknologi Malaysia
building UTM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Teknologi Malaysia
content_source UTM Institutional Repository
url_provider http://eprints.utm.my/
language English
topic T58.6-58.62 Management information systems
spellingShingle T58.6-58.62 Management information systems
Indiran, Logaiswari
Le, Jingjun
Baskaran, Shathees
Yaacob, Teh Zaharah
Abdul Kohar, Umar Haiyat
Senin, Aslan Amat
Disruptive innovation: a case study of BYD's business model canvas.
description This article explores the disruptive impact of Build Your Dream’s (BYD) Business Model Canvas on the electric vehicle (EV) industry's innovation landscape. BYD, a market leader in electric vehicles, has revolutionized the industry with its strategic and comprehensive approach to business model innovation. This case study examines how BYD has disrupted traditional business models and created a new paradigm for sustainable mobility using the Business Model Canvas framework. The study delves into key Business Model Canvas components such as customer segments, value propositions, channels, customer relationships, revenue streams, key activities, resources, and partnerships. BYD has successfully positioned itself as a disruptive force in the market by strategically aligning these elements, challenging established players and driving industry-wide change. The findings shed light on BYD's specific strategies and actions to disrupt the innovation landscape, demonstrating the company's ability to leverage its strengths, cultivate key partnerships, and deliver innovative and sustainable EV solutions. This case study is a valuable resource for businesses looking to navigate and thrive in disruptive industries, highlighting the importance of a holistic and adaptable business model in driving innovation and success.
format Article
author Indiran, Logaiswari
Le, Jingjun
Baskaran, Shathees
Yaacob, Teh Zaharah
Abdul Kohar, Umar Haiyat
Senin, Aslan Amat
author_facet Indiran, Logaiswari
Le, Jingjun
Baskaran, Shathees
Yaacob, Teh Zaharah
Abdul Kohar, Umar Haiyat
Senin, Aslan Amat
author_sort Indiran, Logaiswari
title Disruptive innovation: a case study of BYD's business model canvas.
title_short Disruptive innovation: a case study of BYD's business model canvas.
title_full Disruptive innovation: a case study of BYD's business model canvas.
title_fullStr Disruptive innovation: a case study of BYD's business model canvas.
title_full_unstemmed Disruptive innovation: a case study of BYD's business model canvas.
title_sort disruptive innovation: a case study of byd's business model canvas.
publisher Human Resource Management Academic Research Society (HRMARS)
publishDate 2023
url http://eprints.utm.my/105154/1/LogaiswariIndiran2023_DisruptiveInnovationaCaseStudyofBydsBusiness.pdf
http://eprints.utm.my/105154/
http://dx.doi.org/10.6007/IJARBSS/v13-i9/17822
_version_ 1797905951999655936
score 13.211869

Similar Items