What influences customer’s trust on online social network sites (SNSS) sellers?
Customer trust has been recognized as an essential part of the rising trend of social commerce. Lack of trust facilitates the hesitation of customers to shop online or to avoid them completely. Therefore, it is essential to implement and analyze a way of buyer-seller relationship establishment that...
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| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
The Science and Information (SAI) Organization Limited
2022
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/100855/1/RamonaRamli2022_WhatInfluencesCustomersTrustonOnlineSocial.pdf http://eprints.utm.my/id/eprint/100855/ http://dx.doi.org/10.14569/IJACSA.2022.0130160 |
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