Attitudes and subjective norms towards social media influencers with behavioural intent on food choices among undergraduate Students In School Of Health Sciences, Universiti Sains Malaysia (USM), Health Campus, Kubang Kerian, Kelantan

This study investigates the influence of social media influencers (SMIs) on the dietary choices of undergraduate Health Sciences students at USM Health Campus. It examines the relationship between students' attitudes, subjective norms towards SMIs, and their behavioral intent regarding food...

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Bibliographic Details
Main Author: Bakri, Syafini
Format: Monograph
Language:English
Published: Universiti Sains Malaysia 2024
Subjects:
Online Access:http://eprints.usm.my/61967/1/Syafini%20Binti%20Bakri_157704%20-%20e.pdf
http://eprints.usm.my/61967/
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