An unvoiced complaint: an exploratory study of unifi complainers and non-complainers
This study was driven by the interest in marketing. It aimed to explore and better understand the responds styles of complainers, the factors affecting non-complainers to avoid complaining, and the personality traits of complainers and non-complainers. Many studies have been conducted in this area t...
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Main Authors: | Fairuz, Azmi Elmy, Ahmad, Jamilah |
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Format: | Article |
Language: | English |
Published: |
Diva Enterprises Pvt. Ltd.
2015
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Subjects: | |
Online Access: | http://eprints.usm.my/49308/1/elmyJamilah.pdf http://eprints.usm.my/49308/ https://www.indianjournals.com/ijor.aspx?target=ijor:ijpss&volume=5&issue=9&article=008 |
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