Market Orientation A Study On Hotels Of Penang
Industri perhotelan merupakan suatu industri yang berkembang pesat, ianya memainkan peranan yang penting kepada ekonomi setiap negara. Perkembangan yang ,- pesat telah meningkatkan cabaran di antara pesaing. Dalam lingkungan rangkakerj a perancangan strategik, pengurusan harus membuat keputusan p...
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Main Author: | Mendiratta, Sumit |
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Format: | Thesis |
Language: | English |
Published: |
2003
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Subjects: | |
Online Access: | http://eprints.usm.my/31369/1/SUMIT_MENDIRATTA.pdf http://eprints.usm.my/31369/ |
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