Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction

Kepuasan pelanggan sering disebut sebagai penentu utama dalam penyelidikan tentang kesetiaan pelanggan. In research on customer loyalty in services, customer satisfaction has often been mentioned as an important determinant.

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Main Author: Nordin, Norlisham
Format: Thesis
Language:English
Published: 2008
Subjects:
Online Access:http://eprints.usm.my/25365/1/CUSTOMER_LOYALTY_AND_CINEPLEX_PATRONAGE.pdf
http://eprints.usm.my/25365/
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spelling my.usm.eprints.25365 http://eprints.usm.my/25365/ Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction Nordin, Norlisham HF5001-6182 Business Kepuasan pelanggan sering disebut sebagai penentu utama dalam penyelidikan tentang kesetiaan pelanggan. In research on customer loyalty in services, customer satisfaction has often been mentioned as an important determinant. 2008-06 Thesis NonPeerReviewed application/pdf en http://eprints.usm.my/25365/1/CUSTOMER_LOYALTY_AND_CINEPLEX_PATRONAGE.pdf Nordin, Norlisham (2008) Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction. Masters thesis, USM.
institution Universiti Sains Malaysia
building Hamzah Sendut Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Sains Malaysia
content_source USM Institutional Repository
url_provider http://eprints.usm.my/
language English
topic HF5001-6182 Business
spellingShingle HF5001-6182 Business
Nordin, Norlisham
Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction
description Kepuasan pelanggan sering disebut sebagai penentu utama dalam penyelidikan tentang kesetiaan pelanggan. In research on customer loyalty in services, customer satisfaction has often been mentioned as an important determinant.
format Thesis
author Nordin, Norlisham
author_facet Nordin, Norlisham
author_sort Nordin, Norlisham
title Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction
title_short Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction
title_full Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction
title_fullStr Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction
title_full_unstemmed Customer Loyalty And Cineplex Patronage: The Influence Of Corporate Image, Perceived Quality, Perceived Value And Customer Satisfaction
title_sort customer loyalty and cineplex patronage: the influence of corporate image, perceived quality, perceived value and customer satisfaction
publishDate 2008
url http://eprints.usm.my/25365/1/CUSTOMER_LOYALTY_AND_CINEPLEX_PATRONAGE.pdf
http://eprints.usm.my/25365/
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score 13.211869