Factors Perceived by Customers in Choosing Restaurant

This paper examines the factors perceived which influence customers’ decision in choosing suitable restaurant for their meals. Since the restaurant sector is one of the fastest growing sectors, it is a paramount important to investigate the customers’ perception on restaurant service quality. Sampli...

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Bibliographic Details
Main Author: Norazilawati, Abdul Razak
Format: Thesis
Language:English
English
Published: 2011
Subjects:
Online Access:https://etd.uum.edu.my/2853/1/NORAZILAWATI_ABDUL_RAZAK.pdf
https://etd.uum.edu.my/2853/2/1.NORAZILAWATI_ABDUL_RAZAK.pdf
https://etd.uum.edu.my/2853/
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