An investigation of adoption intention of halal traceability system among food SMEs

Purpose: The incredulity among Muslim consumers due to fake and doubtful halal logos has led to some querying the halal compliance and halal integrity among food small and medium enterprises (SMEs). By using the traceability systems consumers may track and trace the movement of food products availab...

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Bibliographic Details
Main Authors: Kamarulzaman, Nitty Hirawaty, Muhamad, Nur Aminin, Mohd Nawi, Nolila
Format: Article
Published: Emerald Group Publishing 2021
Online Access:http://psasir.upm.edu.my/id/eprint/95866/
https://www.emerald.com/insight/content/doi/10.1108/JIMA-11-2020-0349/full/html
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