Customer relationship management Celcom (Malaysia) Sdn Bhd
Celcom (M) Sdn Bhd is a leading provider of telecommunication services. This case looks at Celcom's business issues in terms of customer satisfaction amidst a volatile industry, increasing competition and evolving market share. Celcom is faces with a lot of business challenges in view of erodin...
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis |
| Language: | English English |
| Published: |
2002
|
| Subjects: | |
| Online Access: | http://psasir.upm.edu.my/id/eprint/77924/1/t%20GSM%202002%208%20%281900118332%29.pdf http://psasir.upm.edu.my/id/eprint/77924/ |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|