Consumer awareness, perception, attitude and willingness-to-pay for organic rice in Klang valley, Malaysia

Consumers are now aware about their health, food safety and environment as they are worried about the presence of the negative consequences of chemical residues occasioned by conventional production methods. People are now willing to pay increasing premium price for organic product since its product...

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Bibliographic Details
Main Author: Ibitoye, Olusola Olugbenga
Format: Thesis
Language:English
Published: 2015
Online Access:http://psasir.upm.edu.my/id/eprint/59046/1/FP%202015%2023IR.pdf
http://psasir.upm.edu.my/id/eprint/59046/
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