Public mural art installations in an urban cultural district: place identity under scrutiny
Public Mural Art Installation (PMAI) affects tourist perceptions and decision-making on a destination’s features and the manner they enhance a place identity. Despite the intention, many PMAI seems to have a lack of purpose in conveying its message on the place’s identity to tourists. The constructi...
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Main Authors: | Mat Raschid, Mohammad Yazah, Mohd Tahir, Osman, Karimian, Elham |
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Format: | Book Section |
Language: | English |
Published: |
Universiti Putra Malaysia Press
2016
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Online Access: | http://psasir.upm.edu.my/id/eprint/48770/1/b.%20public%20mural%20%2812-27%29.pdf http://psasir.upm.edu.my/id/eprint/48770/ http://stedex.upm.edu.my/ |
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