Visiting friends and relatives (VFR) market: a conceptual framework

This paper examines a specific market segment – the visiting friends and relatives (VFR) market – within a broader context of the tourism market. Misconception of VFR as a non-lucrative market segment and the fact that VFR appeared as one of the least researched areas has been the underpinning reaso...

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Bibliographic Details
Main Author: Ramachandran, Sridar
Format: Article
Language:English
Published: Tourism Educators Association of Malaysia 2006
Online Access:http://psasir.upm.edu.my/id/eprint/48544/1/Visiting%20friends%20and%20relatives%20%28VFR%29%20market%20a%20conceptual%20framework.pdf
http://psasir.upm.edu.my/id/eprint/48544/
https://teamjournalht.wordpress.com/back-issues/volume-3-issue-1november-2006/
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