Cover Image

Material management in themed restaurants: inspiring the experience economy

In tune with wider ideas of an experience economy, the hospitality industry has increasingly focused less on giving a service to its customers and more on offering them memorable, sensory experiences. This paper looks at one facet of this provision of experiences: the material engineering and manage...

Full description

Saved in:
Bibliographic Details
Main Authors: Che Ishak, Farah Adibah, Crang, Philip, Abdul Karim, Muhammad Shahrim
Format: Article
Language:English
Published: Penerbit Universiti Teknologi MARA (UiTM) Malaysia 2017
Online Access:http://psasir.upm.edu.my/id/eprint/13765/1/Material%20management%20in%20themed%20restaurants%20inspiring%20the%20experience%20economy.pdf
http://psasir.upm.edu.my/id/eprint/13765/
http://www.jthca.org/online-issues
Tags: Add Tag
No Tags, Be the first to tag this record!
id my.upm.eprints.13765
record_format eprints
spelling my.upm.eprints.137652018-08-14T07:41:08Z http://psasir.upm.edu.my/id/eprint/13765/ Material management in themed restaurants: inspiring the experience economy Che Ishak, Farah Adibah Crang, Philip Abdul Karim, Muhammad Shahrim In tune with wider ideas of an experience economy, the hospitality industry has increasingly focused less on giving a service to its customers and more on offering them memorable, sensory experiences. This paper looks at one facet of this provision of experiences: the material engineering and management of the ‘affective atmosphere’ or ‘ambiance’ of a venue. It unfolds the exploration of theme restaurants in practicing the material management as an inspiration to stage an experience. This paper illustrates its arguments through one case study: the Indonesian theming of the Pondok Malindo restaurant, Selangor. Practically, the findings suggest that creating the desired ambiance needs proper planning and careful attention to a wide range of material elements. More broadly, the paper suggests that accounts of the experience economy should consider the powers and agencies of materials and objects. Penerbit Universiti Teknologi MARA (UiTM) Malaysia 2017 Article PeerReviewed text en http://psasir.upm.edu.my/id/eprint/13765/1/Material%20management%20in%20themed%20restaurants%20inspiring%20the%20experience%20economy.pdf Che Ishak, Farah Adibah and Crang, Philip and Abdul Karim, Muhammad Shahrim (2017) Material management in themed restaurants: inspiring the experience economy. Journal of Tourism, Hospitality and Culinary Arts, 9 (2). pp. 493-504. ISSN 1985-8914; ESSN: 2590-3837 http://www.jthca.org/online-issues
institution Universiti Putra Malaysia
building UPM Library
collection Institutional Repository
continent Asia
country Malaysia
content_provider Universiti Putra Malaysia
content_source UPM Institutional Repository
url_provider http://psasir.upm.edu.my/
language English
description In tune with wider ideas of an experience economy, the hospitality industry has increasingly focused less on giving a service to its customers and more on offering them memorable, sensory experiences. This paper looks at one facet of this provision of experiences: the material engineering and management of the ‘affective atmosphere’ or ‘ambiance’ of a venue. It unfolds the exploration of theme restaurants in practicing the material management as an inspiration to stage an experience. This paper illustrates its arguments through one case study: the Indonesian theming of the Pondok Malindo restaurant, Selangor. Practically, the findings suggest that creating the desired ambiance needs proper planning and careful attention to a wide range of material elements. More broadly, the paper suggests that accounts of the experience economy should consider the powers and agencies of materials and objects.
format Article
author Che Ishak, Farah Adibah
Crang, Philip
Abdul Karim, Muhammad Shahrim
spellingShingle Che Ishak, Farah Adibah
Crang, Philip
Abdul Karim, Muhammad Shahrim
Material management in themed restaurants: inspiring the experience economy
author_facet Che Ishak, Farah Adibah
Crang, Philip
Abdul Karim, Muhammad Shahrim
author_sort Che Ishak, Farah Adibah
title Material management in themed restaurants: inspiring the experience economy
title_short Material management in themed restaurants: inspiring the experience economy
title_full Material management in themed restaurants: inspiring the experience economy
title_fullStr Material management in themed restaurants: inspiring the experience economy
title_full_unstemmed Material management in themed restaurants: inspiring the experience economy
title_sort material management in themed restaurants: inspiring the experience economy
publisher Penerbit Universiti Teknologi MARA (UiTM) Malaysia
publishDate 2017
url http://psasir.upm.edu.my/id/eprint/13765/1/Material%20management%20in%20themed%20restaurants%20inspiring%20the%20experience%20economy.pdf
http://psasir.upm.edu.my/id/eprint/13765/
http://www.jthca.org/online-issues
_version_ 1643825429298020352
score 13.211869

Similar Items