Why Malaysians join and stay on in a Multi-Level marketing Company
Studies on the Multi-Level Marketing (MLM) industry have noted its impressive exponential growth in the past 30 years in terms of total volume of sales and number of salespersons involved. The purpose of this study is to identify the reasons why Malaysians join and continue to remain in the industry...
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| Main Authors: | , |
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| Format: | E-Article |
| Language: | English |
| Published: |
The Icfai University Press
2007
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/536/1/23%20Why%20Malaysians%20join%20%28%20abstract%29.pdf http://ir.unimas.my/id/eprint/536/ |
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