Innovation Diffusion: Farmers’ Perception towards New Green Fertilizer in Granary Paddy Fields in Malaysia

Purpose: The study conducted to investigate the challenges that are faced in innovation diffusion effort of new green technology specifically on green urea Design/methodology/approach: The study adopted a quantitative method employing survey technique Findings: The paper will discuss the researc...

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Bibliographic Details
Main Authors: Ammar Redza, Ahmad Rizal, Shahrina, Md Nordin, Mohd Shamsuri, Md Saad
Format: Article
Language:English
Published: Universal Publishers - Boca Raton 2017
Subjects:
Online Access:http://ir.unimas.my/id/eprint/36073/1/paddy1.pdf
http://ir.unimas.my/id/eprint/36073/
http://www.gbmrjournal.com/http://www.gbmrjournal.com/vol9no1s.htm
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