Cover Image

Role of Corporate Image and Brand Promotion in Switching Behavior of Bangladeshi Consumers: An Empirical Study on Telecommunication Industry

Link to publisher's homepage at http://ijbt.unimap.edu.my

Saved in:
Bibliographic Details
Main Author: Mohammad Rokibul Hossain
Other Authors: mrhpuc@gmail.com
Format: Article
Language:English
Published: School of Business Innovation and Technopreneurship, Universiti Malaysia Perlis (UniMAP) 2019
Subjects:
Telecommunication
Switching Behavior
Corporate Image
Promotion
Online Access:http://dspace.unimap.edu.my:80/xmlui/handle/123456789/58142
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Summary:Link to publisher's homepage at http://ijbt.unimap.edu.my

Similar Items