A study on consumers' acceptance of chicken supply through innovative direct distribution as alternative channels

The Minister of Internal Trade and Consumer Mfairs has proposed direct distribution for chicken in order to minimize the increase in retail price. With the elimination of intermediaries in the current distribution channel, distribution functions are shifted backward in the channel and performed onl...

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Bibliographic Details
Format: Research Report
Language:English
English
Published: Universiti Malaysia Sabah 1998
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/23889/1/A%20study%20on%20consumers%20acceptance%20of%20chicken%20supply%20through%20innovative%20direct%20distribution%20as%20alternative%20channels.pdf
https://eprints.ums.edu.my/id/eprint/23889/6/A%20study%20on%20consumers.pdf
https://eprints.ums.edu.my/id/eprint/23889/
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